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Laura Mercier

Laura Mercier (nacida Michèle Mercier) creció en Provenza, Francia. De niña quería ser pintora, por lo que a los dieciséis años, asistió al colegio de diseño. Mercier cambió de idea rápidamente y decidió que le gustaba más el maquillaje, por eso fue a la escuela de belleza de París, donde se graduó, para posteriormente trabajar como maquilladora. En 1985, Laura recibió una invitación para mudarse a Estados Unidos y fundar la versión americana de Elle. Allí trabajó como maquilladora freelance para empresas como Chanel y L’Oreal, lo que le permitió incorporar a su extensa cartera de clientes nombres como los de Madonna, Celine Dion, Sarah Jessica Parker y Julia Roberts.
En 1996, se fundó la empresa Laura Mercier Cosmetics con el objetivo de crear el rostro perfecto. Laura ha seleccionado desde los comienzos las tonalidades, ingredientes y texturas de sus productos, lo que hace que la marca sea exclusiva. Su compromiso con la marca le ha hecho merecedora de numerosos galardones por sus productos, como el premio de belleza de Allure en 2003 por el color labial Courtisane, o el premio de InStyle en 2009 por su hidratante tintado, su base sin aceites y el Secret Camouflage.
Todavía hoy trabaja como maquilladora freelance para las más famosas mujeres del mundo, mientras que sus productos se comercializan en 1122 tiendas repartidas por 27 países del mundo. Su marca incluye cuidado de la piel, productos corporales, de baño y fragancias. También ha ganado gran popularidad entre públicos más jóvenes por su apoyo a la comunidad youtuber de gurús de la belleza.

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